In response to the current brutal assault on Gaza by Israel a well-known long distance service provider has sponsored a petition for their customers to sign urging a cease fire. On the face of it, this seems like a noble endeavor. The company in question caters to the progressive community and donates a portion of its fees to a wide array of progressive organizations. One could take issue with the fact that this company aligns itself with a notorious international banking cartel to provide credit card services to its customers. But what is interesting to note is how the language in the email which introduces the petition, whether intentionally or not, promotes the usual pro-Zionist narrative about the situation.
First there is the all too familiar contention that "the political and historical conflict causing this violence is centuries old and far too complicated to address…." We are supposed to believe that the situation is so complex the average person can't be bothered to try and understand it. So the only reasonable thing to do is to accept the sound bite version offered to us by the media. This is usually some form of pro-Zionist rhetoric centered around an Israeli perspective.
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